Milwaukee, Wisconsin


Recognizing that there are often strong emotional connections with camp properties, the planning strategies and project approach linked quantitative data with research and stakeholder feedback to provide a series of recommendations based on the long-term needs of the council.

Girls Scouts of Wisconsin Southeast Property Assessments

Environmental Design Group led the project; developed and facilitated stakeholder engagement efforts; researched industry trends; and provided analyses of regional geodemographics, site characteristics, developable land opportunities, facilities and site utilities, programming and operations, site capacity and throughput, investment needs, and land utilization opportunities to inform long-term recommendations for each property.

As part of the council’s mission to “Reimagine Camp”, this project assessed and provided recommendations for the long-term use of six camp properties. Throughout the data gathering process, stakeholders and community members had the opportunity to share their feedback via a series of dynamic interactions. Together, the stakeholder voices, senior management, and Board member feedback, along with the qualitative and quantitative data provided a solid foundation for a series of final recommendations aimed at supporting GSWISE’s vision of excellence for camp programs. As part of this project, EDG recognized that stakeholder input, managing expectations, disseminating information, and the rollout of a clear and concise communication plan was critical to the success of the project.